TruRenu® Sustainable Flexible Packaging

The TruRenu® sustainable flexible packaging portfolio by Glenroy® features store drop-off recyclable & post-consumer recycled options that weigh less – resulting in less waste, has a better product-to-package ratio, consumes less energy in manufacturing and transport, and generates less greenhouse gas emissions.

Did you know?

26 truckloads of unfilled glass jars is equal to 1 truckload of unfilled flexible pouches.

TruRenu® store drop-off Recyclable Pouch and
Recyclable Film Lamination by Glenroy
To help our customers achieve their sustainability goals, the TruRenu® sustainable flexible packaging portfolio offers store drop-off recyclable pouches and film laminations that meet the requirements of the How2Recycle® program.

With multiple layers, and components made from many different materials, flexible packaging can be complex. We have a dedicated team of professionals committed to looking for new ways to reduce the environmental impact of our packaging. Helping consumers understand how to properly recycle our packaging reduces confusion and frustration, which can lead to less waste in our environment.

Learn more about TruRenu® store drop-off recyclable packaging

TruRenu® stand up zipper pouch made with 53% PCR, Premade STANDCAP Pouch made with 48% PCR and film laminations made with 44% PCR
The TruRenu® sustainable flexible packaging portfolio offers flexible packaging options such as press-to-close stand up pouches, film laminations and premade STANDCAP inverted pouches made with up to 53% post-consumer recycled content.

Our PCR packaging solutions are manufactured with resin that has been sourced from various plastic formats like milk jugs, juice jugs, and water bottles. Give your customers peace of mind knowing that they are doing their part purchasing packaging that is made with post-consumer recycled materials.

Learn more about TruRenu® packaging made with PCR

TruRenu® stand up zipper pouch made with 53% PCR, premade STANDCAP Pouch made with 48% PCR and film laminations made with 44% PCR

Flexible Packaging: A Sustainable Solution

As a whole, the technology and innovations of flexible packaging have led to packaging minimization, extended shelf life, and reduced carbon impact for brands in many industries. See the tables below for the specific ways flexible packaging has a positive environmental impact when compared to other packaging formats.

Table 1: Rigid Packaging vs. Flexible Packaging for Liquids

Beverage Packaging Product Weight Packaging Weight Product-to-Packaging Ratio Packaging Weight
per 100 g Product
Energy Consumption
MJ/8 oz
Emissions
Kg Co2 e /8 oz
Glass Bottle & Metal Cap 8 ounces (236 g) 198.4 g 1:1 83.9 g 3.36 0.29
Plastic PET Bottle & Cap 8 ounces (236 g) 22.7 g 10:1 9.6 g 3.00 0.18
Aluminum Can 8 ounces (236 g) 11.3 g 21:1 4.7 g 0.99 0.08
Stand up Flexible Pouch 6.75 ounces (199 g) 5.7 g 35:1 2.8 g 0.45 0.02

Source: FPA/Battelle Memorial Institute, Sustainability Assessment of Flexible Packaging; and Flexible Packaging! Less Resources, Energy, Emissions, and Waste (brochure). Cradle-to-grave life cycle energy consumption and greenhouse gas emissions data developed for FPA by Battelle Memorial Institute. Packaging weight, product weight, and product-to-packaging ratio calculated by PTIS. Beverage assumed to be water.

Table 2: Non-carbonated Beverage Packaging Grams to Landfill

Beverage Packaging Product Weight Packaging Weight Packaging Weight
per 100 g Product
Recycle Rate To MSW Landifll To Landfill
per 100 g Product
Glass Bottle & Metal Cap 8 ounces (236 g) 198.4 g 83.9 g 34% 66% 55.4
Plastic PET Bottle & Cap 8 ounces (236 g) 22.7 g 9.6 g 29% 71% 6.8
Aluminum Can 8 ounces (236 g) 11.3 g 4.7 g 58% 42% 2.0
Stand up Flexible Pouch 6.75 ounces (199 g) 5.7 g 2.8 g 0% 100% 2.8
Source: FPA Case Studies, 2009; EPA 2010 MSW Report

Inverted Pouches vs. Plastic Bottles

According to a recent Life Cycle Assessment (LCA) study by PTIS, choosing premade STANDCAP Pouches instead of rigid plastic bottles (including rigid inverted plastic squeeze bottles) results in up to:

  • 63% less plastic (by weight).
  • 61% less fossil fuel consumption.
  • 62% less greenhouse gas emissions.
  • 76% less water usage.
  • 52% less landfill waste (even when factoring in plastic recycling rates).

Inverted Pouches vs. Glass Bottles

According to a life-cycle assessment study (LCA) by the Natural Marketing Institute (NMI), inverted pouches greatly reduce environmental impact when compared to glass bottles. The results of this assessment show that STANDCAP inverted pouches:

  • Reduce fossil fuel usage by 65%
  • Reduce greenhouse emissions by 77.8%
  • Reduce overall water usage by 80.6%

*Pouches also eliminate the need for a separate label or shrink sleeve.

Packaging that Produces Less Waste

Unlike typical plastic bottles, which can waste about 14% of ultrasound gel left on the bottom, this lightweight flexible package design requires less energy to manufacture & transport and allows for up to 99.5% evacuation of the product, reducing the number of units consumed each year.

As a result, 1.5 million fewer containers and 800,000 less pounds of gel will end up in landfills. This reduced waste contributes to a yearly savings of $1.9 million for the industry.

“Polyethylene film and flexible packaging is a fast-growing segment for consumer brands. APR is pleased to welcome Glenroy, a company committed to sustainability, to work with us to ensure a clean stream of material flows to recyclers from retail store drop-off bins and potentially from residential curbside collection in the future.”

VP of Communications & Public Affairs at the Association of Plastic Recyclers (APR), Kara Pochiro