Tip the Scales in Your Favor with Packaging Designed for Millennials

Tip the Scales in Your Favor with Packaging Designed for Millennials

Millennial holding flexible pouch package in grocery store

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At 92 million strong, the millennial generation is the largest in U.S history. Currently holding over $600 billion in annual purchasing power, millennials’ buying power is predicted to reach $1.4 trillion annually by 2020 and $11.3 trillion by 2030.

Like it or not, millennials are taking over the joint. 

Glenroy and the Growth of Flexible Packaging

Glenroy and the Growth of Flexible Packaging

Video screenshot of Glenroy's flexible packaging capabilities, products, and testimonials

More and more brands are making the switch from rigid to flexible packaging every day. According to a recent report by Knowledge Sourcing Intelligence, the North American flexible packaging market was worth $30 billion in 2015 and is expected to be valued at nearly $34 billion by 2021. Some reasons attributed to the growth of flexible packaging include:

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